This approach is somewhat fantastic.

     When the use of circuit breaker replacement fuse products, and gradually in the low voltage distribution system in China become a normal, abb is off in the opposite direction, the XLP fuse type isolating switch is the world's only production base in China -- Xiamen ABB low-voltage electrical equipment Co., Ltd. (hereinafter referred to as "Xiamen ABB low voltage").

     "To a certain extent, the customer is also our partner. For ABB, the goal is not to sell the most expensive products, but through a series of training and marketing, so that customers understand the most appropriate program is what, so as to help them improve their competitiveness." Recently, abb China low-voltage products business unit circuit breaker and switch unit responsible for Ma Teng said in an interview with the reporter, with customers to "obsolete" products -- fuses cognition degree of deepening, ABBXLP fuse type isolating switch business will be in the Chinese market has great development, the layout of China fuse market.

      ABB's global management meeting, as a member of the global management ABB circuit breaker and switch unit, Ma Teng is used more and more time to other global business unit responsible person stated in the development of the Chinese market.

      "China's economy is growing steadily, economic growth means more power, in the process, the electrical product market will show a rapid growth in the next 5 years. China will be a growing market for the ABB group." In the eyes of Ma Teng, China has already become the ABB group is an important production and research and development base, "the long-term goal of abb is divided into two steps. The first step is to realize China's domestic product localization production, the second step is the product to meet the demand of the Chinese market and meet the demand of the international market. We hope that all of China's domestic products will be able to achieve localization, which is ABB for all products in the long run."

     In ABB industrial chain layout, the Chinese localization strategy is by no means "M & A integration +" like simple, but to obtain a competitive advantage in the industry, and then continue to expand the scale, extend the industrial chain, business model innovation. At present, abb low voltage products business unit under the control products, circuit breakers and switches, switch socket, a box body and a guide element and low pressure systems business unit, its products are widely used in industrial, commercial and civil construction of power distribution system, automation equipment and large infrastructure.

    Ma Teng told reporters that the Xiamen ABB low voltage as XLP fuse type isolating switch is the world's only production base is based on expanding the idea of localization of Chinese products, "do the first can achieve economies of scale, XLP products is also need to be highly automated production, if the production is concentrated in together, can maximally reflect the scale effect; the second. In the future, China will certainly become the world's largest market for XLP products so ABB hope production base will be built in from the market, closest to the customers; third, Chinese people it's strength is more and more strong, abb is very optimistic about the these employees in the future play the role."

    "Has been completed in April this year, the XLP fuse switch production base will be at the same time for China's domestic and foreign two markets. Fuse products are China's first ABB global production base of the only product, more and more products in the future will be entered into the Chinese market through such." Ma Teng said. Precision farming market do targeted marketing, however, in the planning of a beautiful blueprint of the Chinese market at the same time, Ma Teng and his team may also be encountered more challenges.

     In recent years, as on distribution lines to provide the necessary protection measures protection of electrical, fuses and circuit breaker industry development level is not a, the latter by continuous introduction of a model, perfect protection function, intelligent products, has gradually developed into a mainstream products in the field of domestic distribution protection appliances. And "out of date, the season" has become a lot of designers for the inherent impression of fuse products.

     Of course, ABB group has also benefited from. These years, circuit breaker business has been an important growth point of ABB low-voltage business, its R & D, design, manufacturing capacity to make it in the industry has a high voice. And the abb in China to establish the XLP fuse type isolating switch is the world's only production base move, isn't it will also face the China market products on the fuse of "sigh" sound, and intensifies the dual challenges of their fuses and circuit breakers market competition?

     For the reporter's questions, Ma Teng seems to have preparation early, "in Europe, fuse products has a long history in R & D and production, during this period did not because of the rapid development of circuit breaker and out fuse products. On the contrary, the two can complement each other, each used in the appropriate field." He said that ABB's biggest advantage is that it can be targeted at the market, customer needs to provide the best, the most appropriate solution, rather than simply selling a product. For example, in extreme environments, such as outdoor environment, high altitude and humid environment, the use of fuse is more advantageous than circuit breaker. "What we need to do now is to promote the use of this product, so that Chinese customers in the right place to use the right products."

     It is reported that the in foreign markets, fuse products are mainly used in two areas, one is in the area of distribution, such as the low voltage side of the box type substation, cable branch box; the second is in need of special protection circuit, such as capacitance cabinet, electric